Client Overview:
Ecorea & Kuroda Electric India Pvt. Ltd. is a joint venture between a Korean and a Japanese multinational corporation, Ecorea Industrial Ltd and Kuroda Electric respectively. Founded in 2010, the company is located in Pune, Maharashtra, near Ranjangaon, which is a manufacturing hub in India. Ecorea Industrial Ltd specializes in catering to the Home Appliance and Auto industries in South Korea with four technologically advanced manufacturing units. On the other hand, Kuroda Electric, based in Tokyo, Japan, specializes in delivering functional and ecological products with outstanding cost-performance. They excel in providing tailored solutions to their clients, leveraging their global network and manufacturing capabilities.
Project Objective:
Ecorea & Kuroda Electric India Pvt. Ltd. aimed to establish a strong online presence through a comprehensive website that reflects its global reach, manufacturing capabilities, and commitment to delivering value to its customers. The website would serve as a platform to showcase their products, services, and expertise to potential clients worldwide
Client Requirements:
- Design a visually appealing website that reflects the company's global presence and manufacturing capabilities.
- Showcase the range of products and services offered by both Ecorea Industrial Ltd and Kuroda Electric.
- Provide detailed information about the company's manufacturing units, technologies, and quality standards.
- Incorporate a contact form for inquiries and a newsletter subscription feature.
- Ensure the website is mobile-responsive and optimized for search engines.
Solution Provided:
- Strategic Planning: Our team conducted thorough research to understand the unique offerings and strengths of both Ecorea Industrial Ltd and Kuroda Electric. We developed a strategic plan to highlight these aspects effectively on the website.
- Custom Design: We designed a visually appealing website with a clean and modern layout that reflects the professionalism and expertise of the company. The color scheme and imagery were chosen to evoke trust and reliability.
- Product Showcase: We created dedicated sections to showcase the range of products and services offered by both companies. Each product category is accompanied by detailed descriptions, specifications, and high-quality images to provide visitors with comprehensive information.
- . Manufacturing Capabilities: We highlighted the company's manufacturing units, technologies, and quality standards through engaging content and visuals. This section emphasizes the company's commitment to innovation, quality, and sustainability.
- . Mobile-Responsive Design: The website was developed using responsive design techniques to ensure optimal viewing experience across all devices, including smartphones and tablets.
- SEO Optimization: We optimized the website's content, meta tags, and images for search engines to improve visibility and rankings on search engine results pages (SERPs).
Result:
The newly developed website for Ecorea & Kuroda Electric India Pvt. Ltd. successfully achieved the client's objectives of establishing a strong online presence and showcasing their products and capabilities to a global audience. The website received positive feedback from clients and stakeholders for its user-friendly design, informative content, and intuitive navigation. Moreover, the website's improved visibility on search engines led to increased organic traffic and inquiries, contributing to the company's overall growth and success.
